Scoop will return to Olympia National this season with a focused celebration of new British design talent, unveiling a curated edit of independent UK designers exhibiting at Scoop for the first time. The selection reflects Scoop’s continued commitment to championing originality, craftsmanship and emerging voices within the British fashion landscape and once again reinforces its role as the premier destination for buyers seeking originality and meaningful newness in a fast-changing industry.
In an industry where consumers are increasingly drawn to authenticity, traceability and the story behind what they wear, Scoop’s focus on independent UK designers feels especially timely. Founder and Curator Karen Radley has handpicked a cohort of labels that embody the modern British ethos, rooted in heritage and craft, yet propelled by forward-thinking design, responsible values and a distinctly independent spirit.
“This season’s British designers reflect a new era of creativity in the UK, they are deeply thoughtful in how they make, what they stand for, and how they connect with today’s customer,” says Radley. “Their individuality and integrity are exactly what our buyers come to Scoop to discover.”
New British Designers Exhibiting at Scoop
This season’s British edit brings together a select group of designers making their debut at Scoop, each offering a distinct perspective across fashion, accessories and jewellery. The Keep presents a consciously driven collection rooted in considered design and modern utility, balancing refined aesthetics with responsible values, while Belsize 25 delivers understated, modern silhouettes defined by clean lines, thoughtful construction and everyday elegance. Lucas Jack showcases contemporary, design-led jewellery with strong commercial appeal and a modern edge, alongside Charlotte Muse, whose sculptural statement pieces draw inspiration from art and form to elevate both everyday and occasion dressing. Completing the edit, Moray Cashmere, a family-run Scottish brand, specialises in beautifully crafted knitwear grounded in heritage, quality and timeless design, Landa Handbags introduces contemporary handbag collections defined by functionality, clean lines and refined detailing, and Deborah Blyth presents elegant jewellery collections that reflect refined craftsmanship and a quietly confident aesthetic.
Reflecting on the decision to present at Scoop, Meng Li Founder of Belsize 25 commented, “Scoop represents a highly curated platform where creativity, craftsmanship and independent voices are genuinely valued. Presenting this collection at Scoop felt like a natural step, as it allows the brand to engage in meaningful dialogue with buyers who appreciate design depth rather than trend-driven statements. The UK market is uniquely receptive to brands with a strong point of view, refined aesthetics and cultural nuance. Scoop attracts an audience that understands subtle luxury and long-term brand building, which aligns closely with how I envision the brand’s growth in the UK.”
Responding to a New Era in British Fashion
The renewed appetite for local making, slower production and transparent values has placed independent UK designers firmly in the spotlight. Scoop’s British edit responds directly to this cultural shift, giving retailers access to new UK designers whose work resonates emotionally and ethically with today’s consumer. Radley adds, “There is something incredibly powerful happening within British independent design right now. These designers are not just creating beautiful pieces, they’re telling stories and setting new standards for the industry. Scoop is proud to give them a platform.”
With its trademark gallery-like atmosphere and a highly curated approach, Scoop remains the essential destination for buyers looking to lead rather than follow. This season’s British showcase invites retailers to discover unique voices, build new partnerships and bring authentic British creativity to their customers. Retailers, press and industry guests are invited to experience the full lineup at Olympia National 8-10 February 2026.
