A new era of comfort-first performance intimates engineered for second-skin feel, confidence, and everyday movement, at an unbeatable price.
For Immediate Release – New York, NY — Layer Zero, a new comfort-first performance intimates brand, announces its official introduction with a collection designed to support how women live, move, and dress today. Officially launching February 10th, 2026 exclusively on the website, Layer Zero delivers weightless, second-skin shapewear that flexes with the body, disappears under clothing, and supports everyday movement, all at an unbeatable price point.
Entering a category long defined by either high-priced fashion shapewear or dated, restrictive functionality, Layer Zero introduces a new approach: performance-driven intimates that feel luxurious, look effortless, and are designed for daily wear. Each piece balances softness, support, and does so without compression or constraint.
Carlos Bethencourt, Founder and President
“Layer Zero was created to challenge the idea that quality and performance have to come at a premium. We focused on how women actually move through their day, designing intimates that feel intuitive, flexible, and effortless, while still delivering that support and quality at unbeatable prices.”
At its core, Layer Zero is driven by the belief that comfort is the new luxury and it should belong to everyone. With pieces starting at $8.00 and no single item priced over $15.00, the brand sets a new standard by delivering premium-level comfort, performance, and quality at an attainable price.
Performance You Can Feel
Where traditional shapewear constricts and lingerie simply flatters, Layer Zero strikes a balance of invisibility and presence, sleek enough to disappear under clothing, yet thoughtfully engineered to support everyday movement. Designed for real life, the collection smooths and supports without reshaping the body, offering comfort that lasts from morning through night.
The debut assortment focuses on essential silhouettes designed to become wardrobe foundations, everyday layers that support without distraction.
Debut styles include:
1. Seamless Nylon Bra
2. Smoothing Nylon Bra
3. Seamless Nylon Brief
4. Shaping Nylon Brief
5. Seamless Nylon Short
6. Shaping Nylon Short
Each piece is crafted from an ultra-soft microfiber nylon and spandex blend engineered to mimic the sensation of a second skin. Featuring 4-way stretch, adaptive fit technology, moisture-wicking breathability, and frictionless bonded seams, Layer Zero’s seamless designs provide the support of premium shapewear without squeeze or restriction. The result is a weightless, barely-there feel that moves naturally with the body.
Confidence in Every Layer
In a category defined by extremes, Layer Zero introduces a third way: innovative comfort at an unbeatable price. With materials, construction, and performance that rival brands priced several times higher, Layer Zero is redefining expectations in the intimates space.
At Layer Zero, confidence isn’t about hiding, reshaping, or performing for anyone else. It’s about feeling supported enough to move through the day without distraction; present, at ease, and fully yourself. Designed for women who value how they feel as much as how they look, Layer Zero supports the body without constraining it, offering comfort that quietly empowers from the inside out.
Layer Zero is for women who recognize themselves in this shift, choosing ease, intention, and confidence as a daily standard, not an exception.
This isn’t lingerie.
This isn’t compression.
This is confidence, worn.
